Climate Emergency Plan

Responsible travel has always been, and always will be, one of our core brand values. At the start of 2020 we joined the ever-increasing movement of travel companies making efforts to raise awareness of climate change and we committed to the following Climate Emergency Plan to significantly reduce our carbon emissions:

Sustainable adventures

  • Measure the carbon footprint of our adventure holidays and share this with customers via a carbon label stating the carbon footprint of each adventure per person, enabling our guests to make an informed purchase decision
  • Continue to develop and evolve our adventures to reduce their already very low carbon impact even further
  • Utilise group and public transport wherever possible on our trips to keep individual passenger carbon footprints to a minimum
  • Incorporate public transport into our new adventures, in particular focusing on train journeys, to reduce the reliance on cars and private buses
  • Develop new adventure journeys that rely solely on biking, hiking, kayaking etc that require no additional vehicle support, to provide guests with the option of ultra low carbon adventures
  • Continue to operate a carbon offset scheme for every guest that travels with us, creating new native woodlands across the UK

Sustainable working

  • Utilise technology to facilitate team meetings and external meetings via conference call at every possible opportunity to reduce the need for physical travel
  • Continue to operate a remote working policy, allowing staff to work from home offices and therefore avoiding carbon emissions caused by daily commuting

Encourage like-minded partners

  • Work closely with partners to encourage further adoption of alternatives to single-use plastics
  • Work closely with partners to encourage further adoption of locally-sourced products and produce to reduce the carbon footprint of their supply chain

We will continue to evolve this plan as we grown and as new information on climate change is made available. We will ensure we always make the best choices we are able to where we have direct influence over carbon impact. And influence others to make better choices where we do not have direct control ourselves.

You can read more about our wider Responsible Travel Policy here.

On 5th June 2022 we published our first Carbon Impact Report, measuring our carbon footprint for the financial year 2020/21 and outlining our plans to reach net zero by 2030, in line with our Climate Emergency Plan.

Our latest Carbon Impact Report, published on 5th June 2023, documents our continued progress throughout FY2021/22 toward our Net Zero goal.

At Adventure Tours UK, we set out to create the kind of breaks people like us go wild for. People who get their thrills in the outdoors and want to care for it too. Who want to disconnect from the daily grind and reconnect with nature. If you’re in search of adventure, you’ll find it with us.


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